Why You Shouldn't Try to Sell Your Listings in Your Ads

I'd like to discuss a form of advertising that many of you will think you know everything about: classified ads. While most of you run classified ads for your listings, I ...

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- Mon, Mar 2, 2015

Your Business is Not Your Life. (No, Really.)

In her book The Top 5 Regrets of the Dying, Bronnie Ware says not spending enough time with loved ones is one of the most common regrets among the dying. We spend so much ...

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- Mon, Feb 23, 2015

Save Time with A Focused Marketing Position

Trying to be all things to all people is a massive time waster and a surefire strategy for mediocre results. Don’t believe me? Consider this example… Bodybu ...

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- Mon, Feb 16, 2015

Measurement Doesn’t Take Time, It Makes Time

One problem I see many agents make is that when time gets tight, they stop measuring their marketing results. When faced with the choice of talking to a new prospect or m ...

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- Mon, Feb 9, 2015

What’s More Important? Time or Money? I Say BOTH.

February. For the rest of the world, it’s the month of love; the month of chocolates and roses; the month of showing loved ones how much you care. But for real esta ...

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- Mon, Feb 2, 2015

How to Mimic Your Way to the Top with a New System

In life, we tend to mimic those around us. When a friend smiles at you, you smile back. When a spouse gets motivated to adopt a new fitness routine, you feel invigorated ...

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- Mon, Jan 26, 2015

Show Me the Money! Restructure Your Time to Focus on the Highest-Paying Actions

In the real estate process, there are four stages that every agent goes through to earn a commission. Actually, these are the same four stages that every professional goe ...

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- Mon, Jan 19, 2015

It’s a Marathon, Not a Sprint

With the new year comes a whole new set of goals, ambitions, and expectations. And I’d be willing to bet that most of your goals sound a little something like this: ...

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- Mon, Jan 12, 2015

How to Knock Out “Dollars for Hours”, For Good

January is one of my favorite months of the year, despite the chilly temperatures up here in Canada. It’s a time for fresh starts, new beginnings, and the motivatio ...

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- Mon, Jan 5, 2015

Quick Changes, Big Results: Tweak Your Script to Identify Your Best Prospects

If you’ve been following my blog for a while, you know what a big fan I am of systems. In fact, I’d go so far as to say systems are the #1 tool responsible fo ...

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- Mon, Dec 29, 2014

Quick Changes, Better Results: The No “No” Follow-Up Rule

One thing every agent can universally agree on is that losing a lead stinks. And not just a little bit — I mean full-on, rotten fish smell that’s somehow wove ...

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- Mon, Dec 22, 2014

Quick Changes, Big Results: Compelling Classified Advertising

Let me ask you a question: Would you like to have a sleek arsenal of high-performing ads that convert your ideal leads into paying customers?   Okay, that’s ...

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- Sat, Dec 20, 2014

Quick Changes, Big Results: Better Headlines for More Leads

No matter how sensible you are, I’d be willing to bet that you’ve been tempted by a headline or two at the grocery checkout counter. Be honest — you&rsq ...

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- Sat, Dec 13, 2014

Quick Changes, Big Results: Quadruple Your Leads With These 3 ‘For Sale’ Sign Ideas

Let’s get real and talk about the classic For Sale signs most agents use to advertise their listings. We’re all guilty of using them at one time or another, b ...

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- Sat, Dec 6, 2014

From Struggling to Sales: George’s Story

Last year, George Lorimer went on vacations to Europe, Hawaii, and New York. After each trip, he felt excited to head back to his job as an agent, and walked into the off ...

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- Mon, Nov 24, 2014

Free Up Your Time and Enjoy Your Job with Outsourcing

Imagine you’re in charge of hosting a party at your house tomorrow. You still need to purchase paper plates, clean your house, buy and prepare the food, and hang th ...

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- Thu, Nov 20, 2014

How Sam Quadrupled Sales, and Learned to Love His Job Again

Let me tell you about one of my students named Sam. When we first met, Sam was an agent in Lakewood, Colorado, who was working 70-80 hours each week and was lucky if he c ...

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- Sat, Nov 15, 2014

Less Blah, More Brilliance – How to Do More of What You Love

What are your criteria when it comes to a successful real estate career? Here are a few of mine: A steady stream of clients who automatically seek out your valuable s ...

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- Fri, Nov 7, 2014

The ONLY Way to Transform Your JOB into a BUSINESS

The ONLY Way to Transform Your JOB into a BUSINESS is to Work ON Your Business Rather Than IN it Most agents are so wrapped up in their job of selling real estate that t ...

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- Wed, Oct 29, 2014

How Bob Closed Sales Everyday for the Past Ten Years

The best thing about my job is seeing just how massively agents’ lives can change by applying my teachings. It’s truly incredible to be able to play a part in ...

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- Mon, Oct 20, 2014

How a Free Half-Day Seminar Changed Two Agents’ Lives

Although I am very satisfied with my career right now, I remember what it felt like to want more. More time. More money. More success. But I also remember feeling complet ...

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- Fri, Oct 17, 2014

What is Success?

How would you define a successful and enjoyable career in real estate? I would describe it this way: You have a steady stream of clients who automatically seek out your ...

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- Tue, Oct 7, 2014

How to Create Your USP and Truly Be One-of-a-Kind in Your Prospect’s Eyes

A compelling USP (Unique Selling Proposition) is like a blinking neon arrow pointing you out against your competition. But in truth, most real estate agents don’t h ...

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- Thu, Oct 2, 2014

Why Image Advertising is Ineffective

How to spot image advertising Even if you’re not familiar with the words, you’ve seen image advertising many times before. Image advertising’s biggest d ...

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- Thu, Sep 25, 2014

What Makes SuperConferences So Super? Two Case Studies

The Craig Proctor SuperConferences were created to be the jump-start you need to take your real estate business from putting along to soaring. When you stop working in yo ...

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- Wed, Sep 17, 2014

Meet our Two Quantum Leap Award Winners: George Lorrimer and Sam Wilson

Sam Wilson of Denver, Co and George Lorrimer of San Diego, CA were each awarded our Quantum Leap Award for most exceptional gains in Real Estate success achieved through ...

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- Tue, Sep 16, 2014

Marnie Bennett Wins Titanium Top Dog Award

You'll remember that Marnie Bennett of Ottawa, ON won the Daniel Passante Entrepreneur Award at our Toronto SuperConference in August. Marnie was also selected to win the ...

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- Tue, Sep 16, 2014

What Does a Stampede of Millionaire Real Estate Agents Look Like?

At our Anaheim SuperConference, we asked our Platinum members, all of whom now make in excess of a Million Dollars GCI, to take the stage. Here's what happened ... (atten ...

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- Tue, Sep 16, 2014

Who says Millionaire Agents Aren't Fun?

Our Millionaire Agents in Platinum gathered at Knott's Berry Farm for a Wild West party that included bull riding, line dancing and a few too many plain shirts. Enjoy! ...

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- Tue, Sep 16, 2014

Anaheim in September - SuperConference Memories

Just back from our fantastic SuperConference in Anaheim, we wanted to share some memories of this fantastic event and the Realtors who joined us. Take a look. [video w ...

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- Tue, Sep 16, 2014

Changing your Paradigm: What Happens When You Have No More Time to Give?

What is a paradigm? Imagine you put a glass on your kitchen table and filled it with all of your thoughts and past experiences. The way you were raised, your mindset, ...

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- Tue, Sep 9, 2014

How to Avoid the 80% Failure Rate

Why do we see the 80% failure rate? The real estate market is dramatically changing. For one thing, consumers are more sophisticated and hence, more demanding. Commiss ...

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- Tue, Sep 2, 2014

Without a System, You Will Reinvent the Wheel Every Time

My March 7-8 SuperConference in Fort Lauderdale is just around the corner. Agents who attend our Super Conferences not only change their perspective – they cha ...

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- Tue, Aug 26, 2014

SuperConference Memories - Toronto (Aug 15-17)

We had a fantastic group of agents join us at the Toronto Hilton this past weekend and are looking forward to working with so many of you in the years to come. Click belo ...

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- Tue, Aug 19, 2014

Marnie Bennett Wins "Daniel Passante Entrepreneurship Award"

Marnie Bennett, a Broker of Bennett Property Shop Realty, Ottawa, Ontario, and one of our Titanium members, was awarded the prestigious “Daniel Passante Entrepreneurshi ...

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- Tue, Aug 19, 2014

You Must Make it EASY and Fun for Prospects to Do Business with You

Today I’m sharing #5 of my 8 Universal and Irrefutable Business Principles I’ve learned that underlie my entire system. Even if you weren't able to join me at my Toro ...

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- Tue, Aug 19, 2014

Prospects Need a Compelling Reason to Do Business With You

Today, I’m going to teach you one of the lessons we’ll be sharing at my upcoming SuperConference in Ft. Lauderdale, FL on March 7-8, 2015. How can I just give ...

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- Wed, Aug 13, 2014

Universal Business Principle #1: Prospects Do NOT Want to Be Sold

Agents who attend our SuperConferences not only change their perspective – they change the way they do business, their success rate, and ultimately their lives &nda ...

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- Tue, Aug 5, 2014

Power Tools to Fuel Your Productivity and Remove Distractions

I was recently working with a real estate agent who seemed to do everything at the same time. She was talking on the phone, texting on her cell, and answering emails all ...

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- Tue, Jul 29, 2014

Stop Wasting Spaghetti – Start Testing the Smart Way

Have you heard the expression ‘throwing spaghetti at the wall to see what sticks?’ It’s a metaphor for trying out a bunch of things at once, hoping that ...

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- Tue, Jul 22, 2014

Marketing: The Secret that My Platinum Millionaire Agents Have in Common

My Platinum Millionaire Agents have one critical skill in common. Yes, they are excellent at Message to Market Match for lead generation. They also have prompt follow-up ...

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- Mon, Jul 14, 2014

Pro Tips to Get More Done

One of the most common problems we have as a society is staying focused. Distractions come whizzing at us like bees to flowers and it’s hard to escape them. Over the ye ...

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- Tue, Jul 8, 2014

It’s All a Matter of Perspective: How a Change in Yours Can Lead to More Sales

Human beings are self-centered by nature. It’s not a reflection of our characters and it doesn’t mean we’re awful people, but it is how we’re programmed. Back whe ...

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- Tue, Jul 1, 2014